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How do you define “community”?

Quiip Community Manager Greg Lexiphanic has released a free 22-page ebook Defining Community.

The ebook confronts the issue which has only increased with the prolific (and somewhat overused!) title of Community Manager, and that is the tendency to call any gathering of people online a community, from news audiences to twitter accounts.

Greg tackles the seemingly simple, yet complicated question, what is community?

“I worry that our understanding of community itself is being left behind, lost behind the clutter of buzzwords and interactive online tools.”

The ebook brings together leading definitions from community luminaries Amy Jo Kim, Jake McGee, Howard Rheingold and Jeremiah Owyang, and blends them with research and contributions from Australian peers including PhD researcher & Community Manager Jonathon Hutchinson.

We’re thrilled to see @lexiphanic contribute this important piece of writing to our industry. Download Defining Community here.

Enjoy! And as Greg says – if you like it buy him a beer.


Article by Alison Michalk