AdSchool is an industry recognised training program in advertising for people working in the advertising and marketing communication industry.

About the Project...

AdSchool is an industry recognised training program in advertising for people working in the advertising and marketing communication industry. Conducted by The Communications Council, its short courses cover all disciplines of advertising and marketing, are designed for all levels, from trainee to senior executive level and are taught by senior industry practitioners.

Established in 1991, each course is developed in close consultation with industry groups, practitioners and academic education leaders. Courses are taught by leading advertising and marketing specialists who share their IP.

Classes comprise a mix of lectures, case studies, demonstrations and group work. All sessions involve active student participation and discussion, as well as a series of practical exercises and group activities.

Student work is assessed through assignments, class participation and exams, and students receive certificates for successful completion of individual courses or workshops.

Alison's years of experience in the community management field means she is well positioned to share her insights and wisdom on online engagement, from forums to social networks. Alison has been a regular guest lecturer on Community Management at Sydney's Ad School - her approach is inclusive and personable and provides students with very practical tips and insights. Her training & workshops would be beneficial to any business looking to learn more about community management.

Mike Watkins, Social Media Lecturer

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