What you need to know to plan social media content

What you need to know to plan great content – September 2016 It’s that time of the month where we collate some interesting dates and events for September 2016 to help you create and plan great content, fill out your social media content calendar and save you time. These dates will help you think outside… Continue reading What you need to know to plan social media content

Social media live at events part 1: before

Live streams of social media content are a popular addition to events, raising the visibility of your social channels and encouraging attendees to participate online. What should you consider when incorporating a social media content feed into your event? This is the first post in a series, and looks at pre-event considerations to get you off to… Continue reading Social media live at events part 1: before

The best April Fool’s Day pranks on social media – 2016

The best April Fool’s Day pranks on social media – 2016 We’ve gathered up some of the best April Fool’s Day pranks we could find this 1 April. Enjoy! Lindt Simple yet effective, Lindt announces Broccoli Lindor Balls. Delicious… ? This works well as it’s obvious enough for the audience to guess it’s a prank, therefore… Continue reading The best April Fool’s Day pranks on social media – 2016

How to hire a social media and community specialist

What NOT to do when you hire a social media or community management specialist Scenario 1: Hire the millennial, social is their life [FALSE] An agency hired a young millennial with no proven commercial social media experience. Mr Millennial did, however, have his own blog, Tumblr, Vine, and SnapChat, and he was popular online. There was no training provided.… Continue reading How to hire a social media and community specialist

44 must-know social media statistics for January 2016

44 must-know social media statistics for January 2016 Having the latest social media statistics, information and data at your fingertips makes your strategies and creative ideas more relevant and successful.  We’ve done the research for you, compiling 44 must-know social media statistics and updates for January 2016. Global Facebook Statistics 1. There are 1.01 billion daily active users… Continue reading 44 must-know social media statistics for January 2016

Should your brand be posting about Anzac Day?

The Woolworths “Fresh in our memories” Anzac Day fail a go-to example for Australian marketers to use when talking about social media stuff-ups. Commentators were quick to mock Woolies for the very off-key, awkward plastering of Anzac Day with its ‘Fresh’ slogan, coupled with a tool that essentially wrote the parodies itself. Jokes aside, there’s a very… Continue reading Should your brand be posting about Anzac Day?

50 free stock image sites & content creation tools

Community and social media managers are often tasked with creating visual content. The question of where to find free, high-quality stock images and other tools to help create striking visual elements comes up often. In this article we’ve rounded up some fantastic resources for you. We’ve included not only websites where you can find free… Continue reading 50 free stock image sites & content creation tools

5 tips for more engaging Facebook content

You’ve created a Facebook Page for your brand or organisation and quickly realised that it can be incredibly time-consuming to post content, let alone post content that drives the business results you’re after. These 5 tips will help you to better plan and create your content to increase engagement or meet your other social media… Continue reading 5 tips for more engaging Facebook content