Should your brand be posting about Anzac Day?

The Woolworths “Fresh in our memories” Anzac Day fail a go-to example for Australian marketers to use when talking about social media stuff-ups. Commentators were quick to mock Woolies for the very off-key, awkward plastering of Anzac Day with its ‘Fresh’ slogan, coupled with a tool that essentially wrote the parodies itself. Jokes aside, there’s a very… Continue reading Should your brand be posting about Anzac Day?