From guest author Margot Alais You don’t realise how important inclusive imagery is, until it smacks you in the face. Growing up and simultaneously struggling with my sexuality, it was hard for me to conceptualise who I was, or where I fit in, because I had next to no representation of gay women—did feminine lesbians… Continue reading Are you showcasing diversity on social media?
The best April Fool’s Day pranks on social media – 2018 Another year and another April Fool’s Day! Here are some of the best April Fool’s Day pranks for 2018. Sea Life Sydney Aquarium We’re all for hot desking, and Sea Life Sydney Aquarium announced that they are providing staff with the option of a… Continue reading The best April Fool’s Day pranks on social media – 2018
Sometimes it can feel like it’s tough to make a real difference in this big old world of ours. With the rise of social media, it can feel even harder to make a difference. We can see causes online, and hit ‘like’ – but we’re not sure if it’s actually making a difference. This ‘liking’… Continue reading 6 times social media made the world a better place
If you’re under 50 or the parent of a teenager you’ve most likely seen, heard or formed an opinion about Netflix original series 13 Reasons Why. With more than 2.2 million Australian homes with Netflix subscriptions, the series – based upon the 2011 New York Times #1 bestselling book of the same name by author Jay… Continue reading The many reasons why we should stop judging 13 Reasons Why
The best April Fool’s Day pranks on social media – 2017 It’s that time of year again when you can’t trust anything you read on the internet, here are some of the best April Fool’s Day pranks from 2017. Virgin Australia You can’t go wrong with doggos! Virgin Australia delighted with their Canine Cabin Crew prank. We… Continue reading The best April Fool’s Day pranks on social media – 2017
What you need to know to plan great content – September 2016 It’s that time of the month where we collate some interesting dates and events for September 2016 to help you create and plan great content, fill out your social media content calendar and save you time. These dates will help you think outside… Continue reading What you need to know to plan social media content
The best April Fool’s Day pranks on social media – 2016 We’ve gathered up some of the best April Fool’s Day pranks we could find this 1 April. Enjoy! Lindt Simple yet effective, Lindt announces Broccoli Lindor Balls. Delicious… ? This works well as it’s obvious enough for the audience to guess it’s a prank, therefore… Continue reading The best April Fool’s Day pranks on social media – 2016
The Woolworths “Fresh in our memories” Anzac Day fail a go-to example for Australian marketers to use when talking about social media stuff-ups. Commentators were quick to mock Woolies for the very off-key, awkward plastering of Anzac Day with its ‘Fresh’ slogan, coupled with a tool that essentially wrote the parodies itself. Jokes aside, there’s a very… Continue reading Should your brand be posting about Anzac Day?