Learn how to assess your audience, risk profile and coverage needs to build an effective and sustainable after-hours social media monitoring strategy.
Category: Community Management
The benefits and constraints of AI-augmented moderation
Explore the benefits and limitations of AI moderation, and why human oversight remains critical for brand safety and healthy online communities.
Guide to moderating live virtual and hybrid events
Virtual events are an important way for organisations to connect with their communities, stakeholders and audiences. Effective moderation is one of the biggest contributors to a safe, engaging and successful event.
Managing hate speech: An update for community managers
Handling hate speech is essential to protecting online communities. What is hate speech, why does it matter, and what do you need to know about Australia’s updated legal landscape?
Getting started with Reddit: a guide for brands
Reddit is shaping brand perceptions, consumer decisions and online visibility. Discover what businesses need to know before engaging.
In the age of customer reviews, silence becomes a brand risk
Silence is not neutral – review management can no longer be regarded as optional for brands.
Building a business case for community management
Learn how to build a business case that outlines its value and measurable outcomes.
Community management guide for the holiday period
The end of year brings a unique mix of challenges for online communities. Many businesses close across the Christmas and New Year period, and team members take well-earned breaks to enjoy summer festivities and time with loved ones. Digital spaces, however, can remain as busy as ever. In fact, this period can amplify the pressure… Continue reading Community management guide for the holiday period
Online communities for mental health and wellbeing
Mental health struggles are all too common. In fact, around 45% of Australian adults will be affected by mental illness at some time in their life. For many, the first step towards finding help is reaching out online. We’ve rounded up some of the most trusted and valuable spaces where people can safely access support,… Continue reading Online communities for mental health and wellbeing
Rethinking ownership: sharing success through Quiip’s Employee Share Ownership Plan
In late 2023, Quiip launched an Employee Share Ownership Plan, taking a big step towards making our business owned by the team who shape it every day. Now, a couple of years in, we’re proud to share how it’s going and why it still matters. Two years on from the introduction of our Employee Share… Continue reading Rethinking ownership: sharing success through Quiip’s Employee Share Ownership Plan