Tackling the current state of social The rise in hate speech, misinformation and disinformation is creating an increasingly challenging environment for social media and community managers, both in Australia and globally. With nearly 80% of the Australian population using social media, evidence of growing bot & coordinated activity and high-volume comment loads, social media professionals… Continue reading Resilience tactics for social media professionals
Tag: community management
Navigating the Mental Health Impacts of Social Media
Social media has become an integral part of our daily lives, but its impact on mental health is a growing concern. Quiip’s General Manager, Larah Kennedy, recently joined podcast host Andrés López-Varela, Julian Pace (founder of Happiness Co) and Tess Palmyre (co-founder of Brandable) to discuss tools & approaches for addressing the risks. In Episode… Continue reading Navigating the Mental Health Impacts of Social Media
The Challenges of Moderating Online Communities during the 2023 Voice Referendum in Australia
One year on from the 2023 Voice to Parliament referendum, we wanted to reflect on our learnings and experiences from moderating social media channels that were directly and indirectly involved in sharing information about the referendum. The aim of the Voice to Parliament referendum was to constitutionally recognise Aboriginal and Torres Strait Islander peoples by… Continue reading The Challenges of Moderating Online Communities during the 2023 Voice Referendum in Australia
Cultivating Empathy in Online Communities
Empathy, defined as the ability to understand the feelings or emotions of another; often described as putting yourself in someone else’s shoes, can be incredibly helpful in online community management, both for team leaders and for moderators on the frontline. Not only does empathy help community leaders to better understand their team and provide effective… Continue reading Cultivating Empathy in Online Communities
Mastering uncertainty: Why you should have a risk management matrix
A risk management matrix is a tool organisations use to identify, assess, and mitigate potential risks associated with their online presence. Online environments are dynamic and crises can escalate quickly — causing significant impacts on organisational reputation. A matrix encourages a proactive approach by anticipating potential risks instead of responding to them after they have… Continue reading Mastering uncertainty: Why you should have a risk management matrix
2023 ACM State of Community Management Report Round Up
Quiip is thrilled to sponsor the seventh annual ANZ State of Community Management Report. A big thank you to Venessa Paech of Australian Community Managers for conducting this research, and compiling these findings for the benefit of our industry. Let’s jump right into the key takeaways. 81% of community professionals are female Since the survey’s… Continue reading 2023 ACM State of Community Management Report Round Up
Five Alternatives to Twitter/X for Building Community
Since Elon Musk’s takeover of Twitter in 2022, communities have fractured and community builders have found themselves in a challenging position. Do we stay on the platform now known as X, watching as Elon continues to deliver bad takes and advertisers pull out? Or do we start again, moving to a new platform and hope… Continue reading Five Alternatives to Twitter/X for Building Community
Meet the Team: Gaya
At Quiip we have over 24 community managers based around Australia, and the globe. We love having the opportunity to dive into their insights and stories, and we look forward to introducing everyone across 2023. In this edition we meet Community Manager, Gaya. When did you join Quiip, and what led you to Quiip?I first… Continue reading Meet the Team: Gaya
Artificial Intelligence and Community Management
As Generative AI continues to take the digital world by storm, Quiip investigates when and where it can be used in the community management pipeline. What is AI and Generative AI? Artificial intelligence (AI) is essentially the ability for machines and software to perform the functions we usually associate with human intelligence. Generative AI, the type… Continue reading Artificial Intelligence and Community Management
Embracing Community Based Marketing with Michelle Goodall
As businesses increasingly recognise the value of online communities, marketing and community management teams can work together to build communities and grow impact.When Michelle Goodall, CMO at Guild, presented on community based marketing at last year’s Swarm conference, it was an inspiring summary of how marketing and community management disciplines can be aligned to achieve… Continue reading Embracing Community Based Marketing with Michelle Goodall