Threads for Australian brands: Strategy guide

Threads hit the ground running when it was launched by Meta in July this year, attracting 30 million sign-ups globally within a day, and almost 100 million monthly active users today.  With an interface reminiscent of the platform formerly known as-Twitter (now X), Threads features a feed of text-based posts and real-time conversations. At the… Continue reading Threads for Australian brands: Strategy guide

One simple way to fine-tune your social media strategy in 2023

If you’ve made any kind of business-focused resolution for 2023 that involves reinventing your social media, communications or content strategies, this is the perfect time to stop and reflect. Consider this. One of the easiest ways to improve your social media performance and change direction (for the better) is to: Evaluate. Enhance. Evolve. This year… Continue reading One simple way to fine-tune your social media strategy in 2023

The best April Fool’s Day pranks on social media – 2018

The best April Fool’s Day pranks on social media – 2018 Another year and another April Fool’s Day! Here are some of the best April Fool’s Day pranks for 2018. Sea Life Sydney Aquarium We’re all for hot desking, and Sea Life Sydney Aquarium announced that they are providing staff with the option of a… Continue reading The best April Fool’s Day pranks on social media – 2018

What you need to know to plan social media content

What you need to know to plan great content – September 2016 It’s that time of the month where we collate some interesting dates and events for September 2016 to help you create and plan great content, fill out your social media content calendar and save you time. These dates will help you think outside… Continue reading What you need to know to plan social media content