Tips for building community with Facebook groups

Although Facebook groups are a relatively new addition to the tools and platforms used to build online communities, they are already proving popular with brands keen to foster more peer-to-peer engagement with their networks, rather than social marketing “at” people one way via a Facebook business page. The most successful online communities in the world… Continue reading Tips for building community with Facebook groups

The risk of solo community management

Does all your company’s social media sit with just one Community Manager? Cue the alarm bell! The 2018 Australian Community Managers Career Survey showed that 38 per cent of organisations have one or fewer people dedicated to managing their always-on social channels. Which – aside from one exhausted Community Manager – also means your company… Continue reading The risk of solo community management

15 tips for people in distress online

Photo by Niklas Hamann on Unsplash

As a brand or organisation you might think a suicidal or distressed post won’t appear on your facebook page or array of social channels. But when it’s 10pm and a user sends a distressing snapchat to your brand account, what do you do? These types of posts will catch you off guard if you’re not… Continue reading 15 tips for people in distress online

Facebook Groups – What, Why, Who?

Guest post by Tim Hanslow  We’re all familiar with Facebook groups, those little walled-off corners of the internet where conversations hinge around a topic. But how do you get the most out of them? And what should you watch out for? Let’s get into it. Group Types Facebook groups can be one of 3 types:… Continue reading Facebook Groups – What, Why, Who?