Threads for Australian brands: Strategy guide

Threads hit the ground running when it was launched by Meta in July this year, attracting 30 million sign-ups globally within a day, and almost 100 million monthly active users today.  With an interface reminiscent of the platform formerly known as-Twitter (now X), Threads features a feed of text-based posts and real-time conversations. At the… Continue reading Threads for Australian brands: Strategy guide

Quiip’s Client Listening Program delivers outstanding satisfaction results

As Australia’s leading online community agency, Quiip is thrilled to announce that we have achieved an outstanding client satisfaction result again this year. This includes maintaining an exceptionally high average score of over 9 for likelihood to recommend Quiip, with high average scores across all metrics for our performance. The results of our 2022 Client… Continue reading Quiip’s Client Listening Program delivers outstanding satisfaction results

The dark side of dark posts on Facebook

As community managers, moderating from the social media trenches, we are witnessing a concerning, but distinct, decline in the way people behave in the comments. After years of cultivating moderated spaces, it can be a frustrating experience. Read our tips on mitigating brand damage when utilising dark ads. Seasoned community managers find ourselves in a… Continue reading The dark side of dark posts on Facebook