Are you showcasing diversity on social media?

From guest author Margot Alais You don’t realise how important inclusive imagery is, until it smacks you in the face. Growing up and simultaneously struggling with my sexuality, it was hard for me to conceptualise who I was, or where I fit in, because I had next to no representation of gay women—did feminine lesbians… Continue reading Are you showcasing diversity on social media?

Facebook Groups – What, Why, Who?

Guest post by Tim Hanslow  We’re all familiar with Facebook groups, those little walled-off corners of the internet where conversations hinge around a topic. But how do you get the most out of them? And what should you watch out for? Let’s get into it. Group Types Facebook groups can be one of 3 types:… Continue reading Facebook Groups – What, Why, Who?

The best April Fool’s Day pranks on social media – 2018

The best April Fool’s Day pranks on social media – 2018 Another year and another April Fool’s Day! Here are some of the best April Fool’s Day pranks for 2018. Sea Life Sydney Aquarium We’re all for hot desking, and Sea Life Sydney Aquarium announced that they are providing staff with the option of a… Continue reading The best April Fool’s Day pranks on social media – 2018

Psychological Qualities of Trolls and How to Handle Them

Trolls happen. But it’s the decision you take in reacting to them that can affect your brand. For the amount of trolling that occurs, there has limited research into the topic; Claire Hardaker led the way in 2010 with a look into the content generated by trolling – concluding that there were four fundamentals to… Continue reading Psychological Qualities of Trolls and How to Handle Them

Freedom of Speech and Social Media

It’s been a big year for the freedom of speech discussion. Mack Horton spoke out against doping in sport, pundits continue to debate Section 18C of the Racial Discrimination Act and US conservative Milo Yiannopoulos was accused of launching a malicious campaign against Leslie Jones. While Twitter took a stand by banning Yiannopoulos, many have… Continue reading Freedom of Speech and Social Media

What you need to know to plan social media content

What you need to know to plan great content – September 2016 It’s that time of the month where we collate some interesting dates and events for September 2016 to help you create and plan great content, fill out your social media content calendar and save you time. These dates will help you think outside… Continue reading What you need to know to plan social media content